RAGÚ
A small, but effective, refresh to the RAGÚ packaging, which consisted of a new wordmark and a systematized packaging system.
Below are some of the different color combination that denote the different flavors within each sauce category.
CLIENT: RAGÚ
AGENCY: Turner Duckworth
CREATIVE DIRECTION: Andy Baron
TYPOGRAPHY: Ian Brignell
DESIGN: Lucila Lombardi, Alexandra Rosano